In 2016, Talbots partnered with The JewelleryMaker channel, which is aimed at jewellery makers and designers, features tutorial programmes as well as selling jewellery-making kits and accessories.
Julie Fowler-Drake, managing director of Talbots Group, appeared on air as a special guest to showcase the company’s smart and functional packaging, gifting and display products and to talk about Talbots Group’s long-standing heritage and experience as a packaging provider. Special promotional bundles of packaging were available as part of the channel’s Deal of the Day, and all the products on offer on the day sold out.
Fowler-Drake said of the announcement: “We are delighted to have partnered with the JewelleryMaker and look forward to working closely with the channel going forwards. Our products will be a regular feature and we believe this is the start of a huge and exciting opportunity for both parties.”
This year Talbots Group has become a supplier to the Company of Master Jewellers (CMJ), National Association of Jewellers (NAJ) and Retail Jewellers of Ireland (RJI), and has recently started to work with jewellery e-tailer Jewel Street. It was also shortlisted in two categories at the Luxury Packaging Awards 2016. Talbots’ clients include David M. Robinson, Gemporia, QVC and Cash Converters.